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Why Marketing Research Should Come First

Why Marketing Research Should Come First

Market research needs to be the first step in any digital marketing campaign. Effective marketing is designed to reach a target audience that is well-defined with results that are very beneficial for a company. New customer acquisition costs are very high for...

Top Tips to Improve Your Local SEO

When business owners talk about Search Engine Optimization (SEO), they usually speak of programming, landing pages, clicks, advertising, links, and other technicalities. They almost always make no mention of local SEO, which refers to the business’ visibility on...

How to Improve on Your Content Marketing

Content is what drives many businesses to success, with blogging now an important element to marketing. Content gives flavor to otherwise faceless businesses, with many CEOs now having their blogs and social media accounts. It is not surprising though, with many...

Top Three SEO Lessons from 2016

Search Engine Optimization (SEO) is an ever-changing industry, so it is always important to be in the loop when you want to stay ahead of the game. What worked for 2015 may not work for 2016, and what works for 2017 may not work for 2016. If you want to be successful...

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Popular Resources

Specialized Boutique Agency vs. Full-Service Agency

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SEO & User Intent in Keyword Research

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Content Marketing: Where SEO & Content Meet

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Why Marketing Research Should Come First

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